For more than a decade it’s been the brand that beauty aficionados stocked up on abroad, but now the wait for Tatcha is nearly over.
You may not have heard of Tatcha yet, but when it launches in the UK, it’s sure to be the most talked-about brand in the industry. It is indeed a firm favourite in the United States already and is adored by an incredible roster of A-listers including Doja Cat and Selena Gomez. Tatcha draws inspiration from the ancient beauty rituals of the geishas in Kyoto, Japan, to provide simple yet effective skincare that strengthens the skin barrier, detoxifies the pores, and reduces inflammation.
“These timeless rituals of well-being, anchored in kind-to-skin preparations of plants grown in the nutrient-rich soils and seas of Japan, transformed my skin and soul,” says Vicky Tsai, founder. “With a team of talented people, I created Tatcha to transform your skincare rituals into moments of self compassion that help you deeply reconnect with your true needs.”
Tatcha’s transformative capabilities are owed to the brand’s exclusive blend of core ingredients, which includes Okinawa Red Algae, double-fermented Akita Rice, and Uji Green Tea. The unique complex, known as Hadasei-3, has its origins in the nutrient-dense Japanese diet, which is frequently regarded as the healthiest in the world, and has been clinically proven to help replenish and rebuild the microbiome while providing quick and long-lasting hydration.
On the 4th of May, Tatcha will launch on Tatcha.co.uk with a range of the brand’s best-selling products, including The Camellia Cleansing Oil, The Rice Polish, The Water Cream, The Dewy Serum, and Original Aburatorigami Blotting Papers, much to the pleasure of skincare enthusiasts.
While you’ll have to wait a few weeks to get your hands on the much-anticipated products, you can join the ever-growing waitlist now to ensure you’re first in line.